Born to a Romanian mother and Czech father in Mexico City in 1946, Carol Kolozs has always been a free spirit. From the Mexican countryside to New York and back to his Jewish roots in Israel, Kolozs has pretty much seen it all. As a U.S. paratrooper during the war in Vietnam, the concept for developing an old hacienda in Mérida into what became Rosas & Xocolate in 2008 was not yet born.
However, the war experience combined with his various business ventures (Kolozs ran everything from a car business to the athletic footwear business in the United States) painted the canvas that would culminate in Rosas & Xocolate. In 1989, he established the Italian athletic brand Lotto in Mexico through a Chinese joint venture; in 1995, he received the Mexican Industrialist of the Year Award. When he sold his athletic shoe business after 24 years, the time had come for Kolozs to step into property development, and thus Rosas & Xocolate (named for his mother and the sweet delicacies once used by the Mayans as a currency) was born. Rosas & Xocolate is the physical representation of all that he’s experienced.
Kolozs had chosen his spot wisely. Mérida is a city of Mayan roots and Colonial foundations. During the city’s heyday, at the turn of the 20th century, incredible wealth flooded in, and it was said to be one of the five richest cities in the world. Mérida is also neighbored by Chichén Itzá, a massive archeological site of Mayan ruins that draws thousands of visitors each year and is considered one of the Wonders of the World.