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Conscious Future

Our Conscious Eye On
- Phāea Cretan Malia

Conscious Hotel

Sustainable Hotel Cretan Malia 01
Sustainable Hotel Cretan Malia 02 Update

Location

Crete, Greece


Architecture

Vana Pernari Architecture Studio


The Originals

Agapi & Costantza Sbokou


Green Certifications

Travelife for Accommodation, Green Key (FEE)

Founded by two Cretan sisters, Agapi and Costantza Sbokou, Phāea Cretan Malia offers a new take on responsible luxury that is deeply rooted in their love for the island. The hotel’s approach to sustainability is holistic, focusing on well‑being, slow‑paced living, environmental responsibility, and a dedication to preserving local history and culture. Originally a camping site, Phāea Cretan Malia is graced with lush, sprawling gardens that house modernist structures that were originally built in the 1980s. When architect Vana Pernari revamped the buildings, she kept most of the original structures intact, using sustainable, often local materials to create a nature-based, minimalist backdrop for the surrounding beauty. The property grows vegetables and herbs in an organic garden and uses traditional Cretan recipes to forge a connection to the ancient culture. Inside, family heirlooms and antique hand-woven textiles offered design inspiration and now sit alongside works by local artisans, creating a true, timeless picture of Greece.

“Being conscious of delivering uncompromising service while focusing on minimizing our environmental impact and maximizing our social impact. With people at the core of our operation, enhancing well-being and personal development for all is vitally important to us.”

The Team at Phāea Cretan Malia

Phāea Cretan Malia

Conscious Hotel Principles

Architecture

Architecture

Phāea Cretan Malia is housed in buildings that were originally constructed in the late 1980s. During the renovation, sustainable, ideally local, materials were used.

Waste

Waste

The hotel has embarked on a plan to reduce the use of plastics, integrate sustainable criteria for purchases, reduce food waste, and adopt sustainable alternatives in their day-to-day operations.

Energy

Energy

Innovative measures are used to reduce energy use, eliminate gas emissions, and conserve resources.

Water

Water

The hotel incorporates water-saving devices and procedures, has improved the efficiency of landscape watering, and controls leakage.

Products

Products & Produce

Locally sourced products are prioritized. The hotel strives to contribute to the development of sustainable local businesses that can be included in the supply chain.

Culture

Culture

The hotel is dedicated to preserving Cretan culture through Greek-led design, original artwork, and the use of locally sourced ingredients in traditional Cretan recipes.

Recreation

Recreation

Curated, soulful experiences showcase the best of local culture and nature. Guests can explore the heritage, taste local flavors, join mindful retreats, and more.

Accessability

Accessibility 

Guests can use the free bike rental service to tour the island. An electric vehicle charging station is available on-property, and electric and hybrid cars can be rented from an external partner.

Communication

Measure & Communication

The hotel uses video and photography, in-room communications, digital campaigns, email marketing, and PR to share its sustainability initiatives.

Learn more about our Conscious Hotel Principles. Discover our Conscious Hotels.

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